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Nov 20 2014

revu Hannah MorganYou’ve heard the saying, a picture is worth a thousand words, why not use this concept to show off your talent?

You aren’t looking for a job, you are running a marketing campaign! And visual content is a hot trend in marketing right now. Marketers use pictures, videos, infographics, and presentations to convey complex information, enable faster processing, and leave a lasting impression.

Why Is This Happening?

Today’s workforce is increasingly reliant on mobile devices, bombarded with information and habitually multi-tasking. It is faster and easier to view pictures and images than it is to read text. Using pictures and images can make it easier for potential employers to learn about you. In job search, your challenge is capture an employer’s attention and provide clear logic as to why someone should hire you. No small feat since recruiters and hiring managers review hundreds of resumes.

Here are three reasons to use visuals to highlight your talent during job search:

  • 43 percent of employers use social networking sites to research job candidates (CareerBuilder, June 2014) and visual content shows up in search results.
  • 73 percent of recruiters have hired based on social network profiles (Jobvite 2014). Adding visuals makes your profile stand out and sets you apart.
  • 65% of people are visual learners (Social Science Research Network). More than half the people will enjoy seeing visuals.

Will It Work?

Companies searching for new talent are googling candidates and are using social networks to source potential candidates. Top recruiters, recognized as Glassdoor’s Talent Warriors, were asked how a candidate could get on a recruiter’s radar. The recruiters, representing companies from Adidas to Sodexo, said creativity, personal branding, and interacting via the company’s social channels on LinkedIn, Twitter, or Facebook, would set candidates apart. Read the Rest…

The Death of the Verb You and I have both heard the typical line from career counselors, “use power verbs in your résumé .” Right? They’ve even given us lists and lists of verbs to begin sentences: Managed team of
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Nov 10 2014

In 2006, when I still worked at Cisco, I started a little LinkedIn Group called “Cisco.”  Okay, not very creative or original. But I thought it was a good idea at the time to help Cisco folks leverage our mutual
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