Job Search Blog
When writing about the social media job search, it’s impossible not to address LinkedIn. In fact, over the last several years, I’ve amassed quite a number of LinkedIn articles for job seekers. Here’s a list of my most popular.
This is a great way to get started!
If you’re looking for a job, and you are reasonably smart, then there are recruiters out there who would benefit from talking to you. I’m guessing from my own experience, that they simply can’t find you. Or if they do find you, something about your LinkedIn profile turns them away.
In either case, you have more control over this situation than you think. Getting found by recruiters doesn’t have to be a passive strategy. Here is a two part active strategy for getting found. Read the rest…
If you’re like me, you don’t feel satisfied sitting around with a pretty LinkedIn profile waiting for recruiters to email you out of the blue. (Although it’s nice, it’s simply not a strategy.)
Warning: Before you start reaching out to potential new employers on LinkedIn, your profile needs to look perfect. Your profile is your first impression.
If you’re stuck on this part, I suggest investing in a professional LinkedIn profile writer to get it done for you. That way you can focus on the relationship building, rather than the profile writing. Read the rest…
Editor’s Note: Updated February, 21 2014
I previously wrote about the death of the verb and the rise of the Noun, so I won’t explain that here. But if you haven’t read that post, I suggest you do so.
I’m often asked, “Well, if I need nouns, how do I know what nouns to use?” Here is a simple list of some great places to begin growing your Keyword list.
Use Your Brain
I’m not being cheeky by saying that. I think we often overlook our own common sense because the online tools are so convenient.
Sit down with a blank paper and come up with as many industry specific nouns as you can. Don’t judge what happens, now is the time to get as big a list as possible. Later, we’ll hone it down.
Use Related Job Descriptions
I always tell people that Job Boards are good for at least one thing…finding job descriptions to mine for keywords. Companies will often (not always) include the keywords they look for when screen resumes in the descriptions.
Visit three of your favorite job boards, like SimplyHired, Indeed or Monster. The location doesn’t matter, so just enter the job title you are aiming for. Copy three different job descriptions from three different job boards and copy them all into a word cloud generator (see next section).
Originally posted 2009-09-28 07:49:35. Republished by Blog Post Promoter
Originally posted on Career Attraction.
So, you’ve decided to hang up the uniform after years of distinguished service to our great nation. You’ve attended a few transition classes and have your interview suit and shiny new resume as you make the leap into the civilian world.
You feel confident, because you’ve seen your colleagues leave the uniform on Friday and come to work the following Monday in a suit and tie making twice as much salary. You storm the job boards and job fairs. Never mind that although you’ve drafted a plan of action and milestones (POA&M) for every significant evolution of your military career, some of you have invested the least amount of time and effort into your own transition POA&M.
Those of us in the hiring and recruiting business know firsthand that not all veterans are created equal, and, sometimes, it’s a great business decision to hire a military professional into our companies. Often, though, many don’t. Why? Because you’re just not the right fit. A more impressive candidate captured our attention, or maybe, through no fault of your own, we found someone internally or received a referral from one of our own employees.
The irony is that many veterans and service members have the skills and experience to make the cut, or even get the second interview, but blow it. As a military candidate recruiter, I see consistent themes in why military professionals don’t get the job. Many may blame the new Transition GPS, their branch of service’s career center or even the employers themselves, but here are the top real reasons why you’ll never get hired:
While LinkedIn is considered the world’s largest professional social network (over 225 million strong), some folks aren’t necessarily in the know when it comes to making the absolute most of this particular platform.
This guide, courtesy of WhoIsHostingThis, is aimed towards helping others make successful LinkedIn connections and provides the framework for doubling these connections in as little as five minutes a day.
Check out the infographic to get tips on how you can multiply your LinkedIn connections in 5 minutes and feel free to share your thoughts in the comments section below.
Social Media can be a real time sink. There is no doubt. And with out a strategy, the danger of spending hours online and getting nothing accomplished is very real.
So in response to this apparent need of saving people time online, Social Media Aggregation services were invented. These services allow you to simply post your update once, and 40 of your social media sites get the update simultaneously.
Seems like a good idea, right?
Well, I say Absolutely NOT. That’s like going to a baseball game and asking who is playing guard.
Each Social Media community carries it’s own level of intimacy. And if you have a strategy for using Social Media to get your next job, then you wouldn’t have the time sink issue to begin with.
Lets review some of the most popular social media sites and what is and is not acceptable. I call this the “Rules of Intimacy”.
LinkedIn Rules of Intimacy
- Yes, LinkedIn allow you to post updates about what you are doing. But it NOT Twitter.
- Don’t post more than 1 time per day
- It’s not the place for personal details
- Do post using your professional keywords
Twitter Rules of Intimacy
- This is the place to be personal, and you should be at least 80% of the time
- The more you tweet, the more followers you’ll get and the better your network
- Don’t try to sell people anything, and likewise, only tweet about your job search 5-10% of the time
- Interact, thank people for re-tweeting and reply to direct messages
Facebook Rules of Intimacy
Just a quick note, CareerBuilder.com said that 34% of employers rejected someone based on what they found on Facebook. Be Careful!
- If you don’t want to use Facebook for your job search, then lock it down. Make sure employers can’t get in there.
- If you do want to use Facebook for your job search, decide if you’ll let strangers see your profile and keep it clean
- Delete obscene photos, games or applications as well as messages from friends that won’t go over well
- Option: if you want to keep Facebook for friends but still want to leverage it for your job search, just start your own Fan Page
Some friends of mine decided to call in sick to work and go surfing. They took some great photos of their time at the coast and one friend posted on the other friend’s wall, “We should call in sick more often”.
Their boss had access to their profiles and was checking up on them. Yikes. They didn’t get fired, but they aren’t on good standing either.
Take time to learn the social rules of each community and then follow them. Remember, quality of interaction is WAY more important than being able to post to 40 sites at once. I’d rather have one good cookie then a bag full of bad ones.
What are your reactions to this post? Do you have a funny story to tell? More advice for other readers? Please share them in the comments below.
Originally posted 2009-09-14 08:02:52. Republished by Blog Post Promoter
You’ve already seen enough statistics about the tough job market so I don’t want to bore you with more.
The advice that people like Joshua are giving is what we need more of i.e using different ways to stand out in the job search.
One way to stand out is using video.
I want to walk you through 3 quick stories of folks who’ve successfully used video to find a job and accelerate their career.
After graduating from Bentley University, Alec decided to make a song to describe his job hunt and tell a story.
He conveys his work experience, education and skills in a beautifully written song.
You bet it worked. He ended up getting a job at HubSpot.
Not only that, his video has got over 70000 views till date. Not bad for a recent grad right?
Takeaway: Don’t be afraid to leverage your hobbies like singing to apply for jobs.
Turn a resume into a video – Graeme Anthony
In today’s international work environment, your online presence effectively acts as your resume.
Potential employers can find out more about you than even your mother knows with a simple Google search or by perusing through social networking sites. Creating and selling your personal brand is directly correlated to your online presence, and how it is perceived by others.
As a freelancer, I am constantly on the hunt for new contracts. Over the years, I’ve learned that establishing a positive and expansive online presence is the key to gaining the reputation and respect needed to land the best jobs. If you’re hunting for a full-time position, promoting your personal brand is even more crucial as hiring you represents an even larger risk to your potential employers.
By developing your online presence, you can help soothe that perceived risk and greatly increase your chances of being hired.
Cleaning Up Your Online Presence
The moment that I first realized the importance of my online presence was after being turned down for countless high-value contracts with no feedback or reason why offered. Finally, one hiring manager was blunt with me – his organization was impressed with my knowledge and experience level, but decided to pass me by after doing a little social network research.
Apparently my Facebook profile was just a little bit too unprofessional thanks to my younger, wilder days.
I immediately went through my social profiles and deleted old content which did not properly portray the image of me that I wanted future employers to see.
A recent CNN Money feature made the point that smaller businesses are adopting twitter and other social media outlets to find candidates. Why?
First off, recruiters are expensive — and posting to job boards costs money.
Second, smaller businesses are looking for creative folks who are willing to share their work portfolios online.
Third, social media interactions help hiring managers figure out who you are. One bad hire for a small business has WAY more consequence than for a large corporation.
“It can give you deeper insight into a potential employee,” says David Bowman, Lucrum’s director of marketing. He notes that this more personal approach to hiring can benefit smaller businesses, which often place a premium on finding employees who fit the company culture. “One bad hire for a small company can be a death knell,” he says.
Finally, social media allows small companies to find specialists — and find them more easily. One company even skipped LinkedIn and went straight to a Drupal users’ community to find their next hire.
You can read the whole article on CNN Money online.
Originally posted 2009-08-28 12:18:38. Republished by Blog Post Promoter
We have grown up in a digital world; a world that is developing and changing every second of every day. We are “supposedly” advancing.
But there are downfalls of the digital and social media lifestyle most college students have today.
As a writer for college students on topics that normally include tips on dorm life, how to do well in college, and preparing for a career after college, these two topics are definitely on my radar. I write about online reputation management all the time in the context of how it can help you land a job in your chosen career.
The World Wide Web keeps us connected and informed. The question is when does that freedom of information at your fingertips go too far?
Mug Shot Websites: Extortion or Capitalism?
Since 2010 these types of sites have been growing in popularity and until last October were at the point of being out of control. The root of the problem with mug shot websites is that public information is (by definition) public. When a company takes the time to develop a way to capture that public information and hand it on a silver platter in the form of top of the page search results, by definition that is a service.
The way I see it, these mug shot sites have the service a aspect backwards. Instead of charging the people looking for the data, as many ‘people finder’ websites do, they were charging the people in the mug shots to remove their name and picture.
At that point, the website is no longer about listing information, it is about making money to remove listings; and they were making a pretty penny, with fees upwards of $400 for deleting a name and photo. I think most people would agree that this is an underhanded practice at best, and possibly even could be considered extortion.
The mug shot websites that are working for profit call it capitalism. However, paying off one site doesn’t mean another one won’t show up next.
I tell my clients that they will be Googled as surely as it will rain in Portland. The latest survey said that 81% of employers WILL Google candidates.
Online reputation management is a critical piece of your online job search. There is just no getting around it.
Quick story, when I Googled my name 1 year ago, I was a convicted felon and a prolific New York Gynecologist, neither profession was something I wanted to be connected to. So I embarked on a campaign to bring the real “me” to Google’s first page. Now, my LinkedIn Profile comes up on Google’s first page.
Job Seekers, follow these easy steps below to finally get a handle on your internet reputation!
Assess the Current State of your Online Reputation
1. Google your name and notice how many times the real you comes up on 1st page, and on the 1st 3 pages.
2. Use Pipl.com to search your name…does the real you come up?
3. Depending on these results, you may have a lot of work ahead of you to begin to rebuild your name. Use this data to figure out how much time you need to be spending on this project.
Bury the Dead, Plant a Tree
- Traditional SEO (search engine optimization) suggests that the more times your name shows up on highly reputable websites, the higher it will rank on the results page.
- So in order to knock down the stuff you don’t want, you have to build the stuff you do want.
- Collect a list of professional portfolio items that you can share…and post them on the appropriate sites. For example, if you have developed Power Point presentations, then load them onto SlideShare.com with your name all over it. If you wrote articles, then publish them on ezineArticles. If there are videos of you, put them on YouTube.
- Now, link as many of these shared portfolio items together. Link your Slideshare to your LinkedIn, Link your YouTube Video to your VisualCV and so on.
- Establish as many online portfolios as you can. In addition to LinkedIn, and VisualCV, you can set up Xing.com, Facebook Fan Page, Twitter, Plaxo and hundreds more.
Don’t expect results right away, sometimes this can take several months depending on how many other search results you are trying to displace. Be patient and stay consistent in your efforts.
If you have a unique situation or any more tips to add to this, please comment below.
Originally posted 2009-09-08 11:39:26. Republished by Blog Post Promoter