Social Media

“Social Media Means

You Can’t Hide”

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Social Media Laziness and Other Ills

I was reading Chris Brogan‘s newsletter and really resonated with a paragraph of his about how using the same message across all social media platforms is just wrong. He didn’t spend much time on it, though, so I want to elaborate. By the way, Chris Brogan... read more

3 Reasons You Are Not Getting Promoted

  Have you ever been surpassed for a job promotion by people who are not better than you? If so, you know how it feels. It hurts. It makes you feel disappointed. Sometimes even angry. It also makes you wonder why you spent all those extra hours working. The... read more

Healing Tips for the Broken Hearted Job Seeker

Someone once told me that a corporation was a nasty thing to fall in love with….because it will NEVER love you back. The rules of loyalty in the work force are changing. No one can deny that. However, knowing this doesn’t change the pain of getting laid off or let go.... read more

Four Visuals To Make Your Qualifications Pop

You’ve heard the saying, a picture is worth a thousand words, why not use this concept to show off your talent? You aren’t looking for a job, you are running a marketing campaign! And visual content is a hot trend in marketing right now. Marketers use pictures,... read more

Social Media Means You Can’t Hide

One of the great powers of social media is that it is very very difficult to not be genuine. People who try to put on a face don’t last very long. The whole system is geared toward ruining liars. And that is a good thing. On one hand, you are more likely to... read more

This Month’s LinkedIn Tip: Join a Group

In 2006, when I still worked at Cisco, I started a little LinkedIn Group called “Cisco.”  Okay, not very creative or original. But I thought it was a good idea at the time to help Cisco folks leverage our mutual LinkedIn networks for career opportunities. HR didn’t... read more

Interview with Brand-Yourself.com CMO

Brand-Yourself.com is a 2 year old start-up run by students at Syracuse University. My interview today was with their CMO, Trace Cohen. Trace is running their PR and outreach including speaking about the benefits of social media for job seekers. We’re definitely... read more

Brand-Yourself.com Tutorial

If you’re interested in getting a handle on your online reputation, this is the best tool out there. Check out this video tutorial that will walk you through how to set up an account, how to improve your hire-ability-index and set up your own blog for free in... read more